Slow website losses traffic more than it gains. The same theory goes fitted for your Mumbai eCommerce site if it takes a longer time to load. An eCommerce site that performs slowly remains at higher risk to lose nearly 32% of visitors, according to Google Data. Certainly, we don’t your eCommerce site to suffer in this way. Thus, it would be better to contact one of the professional eCommerce web development companies in Mumbai before you see a sudden drop in conversion rates and sales due to a longer page loading time.
Speed & Sales Relates to Each Other
Do you know a 1-second of delay in page loading time can drop 7% in conversion rate? It directly impacts the sales rate as well as business revenue. Additionally, a slow eCommerce site experience
- An increased bounce rates
- A strain on brand loyalty
- A bad impact on market reputation
- Loss of potential shoppers and so on
So, keep good track of your eCommerce site speed with reliable tools and ensure the best experience for your shoppers. A better shopping experience always ends with a positive sale and increases the sales rate. For your Mumbai-based eCommerce business, you might contact Save As Web, one of the veteran eCommerce website development companies in Mumbai.
Tips to Improve eCommerce Site Speed
You can afford to hire an eCommerce web development company; it’s a good one. But, until you get in touch with the right eCommerce development company near you, you can try these tips to improve your eCommerce site speed. Let’s begin,
- Get Rid of Unnecessary third-party Scripts: Third-party scripts are good to retarget visitors. But, don’t use too many third-party scripts. It hampers your site speed by affecting loading time.
- Resize Image Resolution: High-resolution product images slow down the speed of your eCommerce site. So, it would be better to use plugins for photo resolution optimization. The quality of images remains intact, but the size would be compressed and optimized to ensure faster page loading time.
- Get Fastest Web Hosting Service: When you take the fastest web hosting service, your site would load faster. Go for a dedicated web hosting package for your eCommerce website and ensure a faster page loading experience for your visitors and boost your sales rate.
- Count On CDN: CDN (Content Deliver Network) hosts your eCommerce content on servers worldwide based on targeted audience and locations. CDN delivers content like images, videos, and HTML files faster than usual.
- Utilize Browser Caching: Browser caching assists browsers to store all the detail of the most recent web pages on the server. Thus, whenever the users try to access the pages from the same server, browser caching helps to load the pages fasters.
- Mobile-Friendly eCommerce Site: Make sure, your eCommerce site is optimized for your mobile users. Today, shoppers use phones and tablets to shop. So, keep your mobile site optimized for better speed and experience for mobile shoppers.
On a Closing Note
Your shoppers stick around your site for a longer time and shop as well when your eCommerce site loads faster and lag less. Don’t hesitate to hire one of the best eCommerce development companies in Mumbai to outrank your competitors and engage more traffic and sales to your eCommerce store.
